How I increased the monthly revenue by 208%

for women's clothing fashion brand using META Ads

$55k (ad spend)

Spending $800-$1000 per day
$303k (revenue generated)

Within 2 months
5.45x ROAS

For every $1 Spent $5.45 was generated

Background:

The client had previously faced challenges in achieving its desired paid Meta advertising outcomes with previous agencies. Dissatisfied with the lackluster results, high management fees, and a desire to work with a performance-based Meta ads Freelancer.

The challenges:

When the brand approached me for assistance, they encountered the following challenges:

Limited online presence: The client didn't have experience in setting up and managing their own META campaigns. They had never run Facebook ads before and relied solely on organic traffic from their Instagram page to generate sales.
Past negative experiences: Previous agencies had failed to deliver the desired results, leading to skepticism and caution when considering new marketing initiatives. The high management fees further added to their frustration, prompting them to seek a marketing partner who could offer a pay-only-for-results approach.

The Approach:

To address these challenges and meet the brand's expectations, I implemented the following strategies:

Campaign Restructuring: I created a focused and well-organized campaign structure, optimizing resource allocation to drive improved campaign performance and cost efficiency.
Creative Optimization: Leveraging the brand's existing assets, I developed visually captivating and high-converting creatives, designed to engage the target audience and enhance conversion rates.
Advanced Tracking and Analytics: By utilizing cutting-edge tracking tools, I gained valuable insights into ad performance, enabling data-driven decision-making and continual campaign optimization.
Leveraging Successful Organic Content: I repurposed the brand's top-performing organic posts as ads, leveraging their previous success to generate increased sales and maximize return on ad spend.

The Results:

The implementation of these digital marketing strategies led to remarkable results for the fashion brand:

208% Monthly Revenue Increase: Within just two months of working with me, the brand experienced a substantial 208% increase in monthly revenue, surpassing their expectations and demonstrating the effectiveness of the pay-only-for-results model.
Improved Advertising ROI: The brand consistently achieved a strong return on ad spend (ROAS) of 5.45x, ensuring effective allocation of marketing budget and driving profitability without the burden of high management fees.
Revenue Growth: With an initial ad spend of $55,000, the brand generated a remarkable revenue of $303,000, resulting in a remarkable 5.45x ROAS.

Brands I've worked with in the past

I've collaborated with companies in a wide range of industries across the US & UK, focusing on eCommerce and lead generation. Through the implementation of paid social, PPC, and Google shopping campaigns, they have achieved remarkable success and experienced significant growth.